Description :

Roles & responsibilities: 

 • Researching new advertising opportunities and providing recommendations to management on which ones are best for the company’s goals 

• Analyzing performance data to identify trends and patterns to improve campaign effectiveness 

• Monitoring competitor activity to identify any new strategies that may affect business goals 

• Executing advertising campaigns across various channels such as search engines, social media platforms, or mobile devices 

• Partnering with other departments to ensure that all advertising campaigns meet objectives set by other departments such as sales or leads generated 

• Creating and managing landing pages and conversion tracking tools such as Google Analytics to measure campaign effectiveness 

• Creating reports detailing campaign results and making recommendations for future campaigns 

• Analyzing customer data to identify potential customers who may be interested in the company’s products or services 

• Collaborating with other team members to develop strategies to improve website traffic and sales 

Requirements & Skills: 

• 2+ years' experience in D2C space, preferably in health & wellness space 

• Handled spend of 10L/ Month

• Good exposure on merchant center, feed optimization, feed diagnostics 

• Good track record of scaling shopping & pmax campaign