Description :
Marketing Manager at the hotel, you will be responsible for developing and implementing offline marketing strategies to promote our hotel brand and drive customer engagement. You will work closely with the marketing team to create compelling campaigns that resonate with our target audience and enhance brand visibility.
Responsibilities:
Develop Offline Marketing Strategies: Create comprehensive offline marketing plans to promote the hotel brand, increase awareness, and drive bookings.
Collaborate with Stakeholders: Work closely with internal stakeholders such as sales, operations, and management to align offline marketing efforts with overall business objectives.
Implement Promotional Campaigns: Plan and execute offline marketing campaigns including print advertisements, direct mail, brochures, flyers, billboards, and other promotional materials.
Manage Events and Sponsorships: Identify relevant events, conferences, and sponsorships opportunities to enhance brand visibility and engage with target audiences.
Monitor Campaign Performance: Track and analyze the performance of offline marketing campaigns, evaluate ROI, and make recommendations for optimization.
Budget Management: Manage the offline marketing budget effectively, ensuring optimal allocation of resources and adherence to financial targets.
Stay Updated on Industry Trends: Keep abreast of industry trends, competitor activities, and emerging marketing strategies to maintain a competitive edge.
Maintain Brand Consistency: Ensure all offline marketing materials adhere to brand guidelines and maintain brand consistency across all channels.
Qualifications:
